Many people are worrried, and I think rightly so, about the impending housing market slowdown. Some of our largest clients are green developers who have an 8 - 14 year business plan for their properties, so it's an issue we pay close attention to as well.
One client, Loreto Bay, seems well insulated against the slowdown, according to this weekend article in the LA Times. My favourite part is the company isn't just featured because it's selling property in Mexico, like countless other developers, but that its unique and public commitment to sustainability and green development may be the differentiator that helps it weather the ups and downs of the market.
"There's no question, people are willing to pay a premium for sustainable development," Loreto Bay CEO Jim Grogan was quoted as saying. Given that one of their goals is to change the way developers look at their entire business model and create new pathways for others to follow (see Loreto Bay's parent company, TSD), this comment is right on target.